Bet on yourself.
We’ll back you.
We turn driven entrepreneurs into business leaders. With the proven systems, mentorship, and platform to build something that’s actually theirs.
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By the numbers
- 100+
- agents on the floor
- 5
- offices across the country
- $10M+
- in sales volume
- Trained by owners, not managers
- Built and led by people who own the business — not career sales managers running a script.
- Real financial services, not final expense
- Estate planning, retirement planning, tax mitigation, debt elimination — you learn to solve real problems, not just close a small policy.
- Your own VA, not busywork
- A dedicated virtual assistant handles the admin grind so you spend your time selling, not doing data entry.
- Real leads, not a cold list
- In-house lead generation puts you in front of people who already want to talk — not burning a purchased list.
Watch how it works
San Diego · lock-in
Here’s what some of our agents are bringing home from a lock-in.
A lock-in is the whole team traveling somewhere, heads down, to work. No distractions — just the crew putting in the reps together. A lot of our agents hit their record weeks at these. We run them once every two months.
On film
Turner quit his 9–5.
Meet Turner — one of the top agency owners at GoodBoys Group. A few years ago he was driving golf carts full-time on the Arizona State University campus. He gave solar sales a shot but wanted something more scalable. That's what brought him here. Today, he and his team consistently do $1.5 million per month in sales using the systems we put in place. Keep scrolling to learn more.
Book a call
Talk to a recruiter. One on one.
Pick a time that works. We’ll walk you through how it works and whether it’s a fit. No pressure, no script.
- 30 minutes, by video.
- Real answers on the model and the expectations.
- Your questions, straight.
We’ll only reach out about this opportunity — nothing else.
Already talked to us? Head to onboarding →
See what’s possible
“We don’t hire seats.
We build operators.”
— Good Boys Group
The receipts
Don’t take our word for it.
How it works How the company is structured, how people get paid, and why it is not what you think. Explore- Meet the team The leaders, their real backgrounds, and how they got here. Explore
- Leaderboard Culture, quantified. See who is putting in the work. Coming soon
- Lock-ins Where we go, why we go, and what happens when we do. Coming soon
- Content Watch the crew in their own words. Coming soon
- FAQs Straight answers to the questions everyone asks. Explore
The floor, on film
Reel 01 — running
SCOTTSDALE, AZ ON THE FLOOR 
ON FILM 
SAN DIEGO, CA How it goes
- 01 Apply Answer a few quick questions.
- 02 Talk Book a one-on-one with a recruiter.
- 03 Decide See if it is a fit. No pressure.
Think you’ve got it?
One short application, then a real conversation. That’s the whole ask.
Ready? Book now